In this massive 42-country program, I pioneered a unique binding method to overcome production limitations, enabling us to create more activity books than our standard machines could produce. This new approach not only increased output but also unlocked a wider variety of engaging activities for each toy, including punch-out buildable items, stickers, puzzles, and more. My solution ensured we could deliver an impactful, activity-rich experience that matched the scale and complexity of this global promotion—and it performed so well that this type of activity book has now become our standard for future programs.